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SwitchPitch NYC 2013 Recap – Presentation Videos

SwitchPitch NYC 2013 Recap – Presentation Videos and Slideshows

Fool Vault

The SI Vault: Sports Illustrated is looking for ways to reinvigorate and extract value from the SI Vault, our archive of 60 years’ worth of magazine covers, stories and photos, plus web and video content that has been posted in SI.com. The right submission will outline a creative and user- friendly Vault interface that makes this content searchable, browsable, curatable and packageable. We’re also looking for out-of-the-box ideas on how our archives can become a more dynamic destination for our very dedicated and loyal audience, all in the name of helping our analog past meet the digital future.

Content Listening: Meredith Xcelerated Marketing is seeking a simple way to automate the collection, linking and visualization of a brand’s owned (web, mobile) and earned (social) content across the digital landscape. Today we only have parts automated requiring too much manual involvement. Further, we are not displaying the information in a relevant, consistent manner. This content mapping tool would be used to help our clients (Fortune 500 marketers) understand the opportunities and/or gaps across channels, topics, popularity and other attributes. While similar tools exist for social listening and/or sentiment analysis, we are really interested understanding the linkage of content.

Research Project: Creation of a simple end-user friendly wizard application that would permit for research staff to create their own self-report surveys to be used in research projects. The application can be web-based, or run in a Windows environment and should integrate with an already provided front-end application currently used. The current application that provides the front-end is either in .NET or Java (Windows or Android) and utilizes MS Access or MySQL for the database. Ideally the wizard would permit for creation of surveys either off or online the Internet.

Location Intelligence & Digital Security

Boxing Tech

Brand Dashboard: Create an an interactive dashboard that provides a ‘snapshot’ of a brand’s health that enables us to easily display a 360° view of a brand –perceptions on and offline, where it’s headed in the future, and how can we, as advertisers, capitalize on strategic communications opportunities in the future. This dashboard must incorporate both openly available data (e.g., Google search insights, FB insights, Twitter analytics) as well as our proprietary data from quantitative studies.

My AccuWeather: AccuWeather seeks to hire a design partner with deep UX/Design experience, ideally across all major mobile app platforms (Windows, iOS, Android), to design its My AccuWeather feature. My AccuWeather makes the forecast more contextually relevant and personal to the user. One example would be: if you like to hike in a particular kind of weather, the feature will learn what your preferences are then tell you when the best times to hike will be. The user on-boarding process, feature settings and on-the-fly modifications by the user are critical areas of focus.

Drupal & WordPress CMS Integration: bRealTime, the programmatic solutions division of CPXi, wants a team to develop tools and integration services to allow CMS-enabled publishers to easily integrate with its ad serving technologies.

Web Crawlers: CPXi wants a team to build web crawlers to crawl, collect and analyze web pages and sites in order to allow higher accuracy in performance prediction.

Online Collections: Consumer debtors are sometimes stressed and/or embarrassed about their situation and the last thing they want is to deal with a number of phone calls from debt collection call center reps. Assurant is looking to create a “fair deal” for people in the collections process and provide them an online platform to resolve their debt situations. The product would be a digital platform that creates a more consumer-friendly, private collections experience for those with past due debts by allowing them to sign in and settle their debt in full, negotiate a settlement (with back-end data and algorithm), or work out a payment plan.

Social Platform for Insurance: Insurance started as people pooling their money together as a form of life insurance – over time, this has shifted to insurance carriers selling defined policies to individuals and putting them into a carrier-defined risk pool. Assurant is looking to put the power back in the consumer’s hands and harness the power of social and crowdfunding to allow consumers to form their own insurance pools, invite friends/family/colleagues, and contract directly back with the carriers for the things they need to protect in their lives. We want to build a digital platform that where consumers can invite others to participate in a “community pool” and contract for insurance coverages through Assurant or other carriers.

Warranty Platform: Assurant is looking to build a digital platform that acts as a single place to store and track all of a person’s purchases and associated warranties. Consumers can take a picture of their receipt (if purchased in retail store) or forward their purchase confirmation (if purchased online) to the interface and have that information in an organized, safe place. They can then be informed of when their warranty will expire, get any updates from the manufacturer, or choose to purchase additional protection for their products.

Elevate Community: Establish a participatory community of Daily News readers by incentivizing positive engagement and the contribution of high-quality content.

Intuitive Interactives: Develop flexible tool to easily generate user-friendly, interactive visualizations of large data sets to complement and enhance editorial content.

Predictive Intelligence: Create anticipatory tools that evaluate internal analytics, brand identity, user preferences and online trends to inform editorial decision-making.

Research & Analytics


Presenting Companies

Kevin P. Ryan
Founder and Chairman
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