SwitchPitch Miami 2014 Recap – Presentation Videos

SwitchPitch Miami 2014 Recap – Presentation Videos and Slideshows

Loyalty: Bacardi is seeking an innovative way to tap into consumer loyalty programs in the on and off-premise.

Gaming: The creation of a relevant gaming platform that will excite 21 to 24 year-old men.

Home Delivery: Bacardi seeks a way to integrate with home delivery services or re-order subscription technology.


Celebrity Smart App: The current Celebrity Cruises app requires modernization, an improved UI and expanded feature set. Celebrity Cruises is redesigning their app and is seeking development expertise to bring the new app to market.

Celebrity Social: Celebrity Cruises seeks to better connect guests and their social network by developing new ways for them to share their vacations. They seek inspiring new ideas, leveraging web and mobile technologies that tap into their rapidly evolving social media assets.

Mobifusion is producing an Engineering & Sciences Textbook App platform for a major Education company. The platform will provide the student an affordable fully interactive, session-based learning environment with complete personal and peer progress assessment.

Aggregation Engine on the Edge: TWC needs to aggregate a lot of disparate localized data from many sources (Public, Private, Local, Tribal, County, State, Federal) as well as data TWC generates. TWC will offer localized (weather) data of multiple data types for several of the consumer favorite locations such as, current conditions, 10-day forecast, weather alerts, and road conditions for 20 favorite cities. The secondary component is the distribution of localized data which aggregates multiple API calls and leverages a cost effective caching strategy for distributed cache.

Alerting—Global Alerts: Alert coverage is based on a series of latitude and longitude coordinates which dynamically creates irregular shaped polygons. Zonal boundaries such as counties are fixed but are also irregular shaped boundaries. TWC delivers alert coverage and must notify each zone that is impacted by the event coverage. The complexity lies in translating the dynamic alert polygon coverage to the natural/national boundary polygons to illustrate the coverage over impacted zones.

User-Generated Content: TWC leverages and plans to increasingly leverage user generated content (UGC) for display across our distribution channels (TV/Media, Mobile, Web). Manually moderating all content which flows through our distribution channels is cumbersome and moderation automation will increase the flexibility to leverage UGC as well as the opportunity to promote and distribute the right quality content for each distribution channel.

Multi-Viewer Panel: Production teams require a multi-view player (MVP) which displays ‘thumbnail’ versions of all programming that are being recorded (26 channels at once). The thumbnails display live and let the user click on it for it to go full screen and display full audio as well.

Wynwood Business Improvement District (BID) is seeking a brand refresh, including logo and identity package, for its communication needs across all platforms. Wynwood is a vibrant art, commerce and business destination in the core of Miami. The mission of the newly formed Wynwood BID is to build upon Wynwood’s role as a globally recognized center for art, culture, fashion, technology and business.

Y&R is looking to create a web-based system where agency people (new business, account and strategy) would go and save stand alone slides with data points and information. The uploader would categorize slides. Then, when the agency needs to build a deck in the future, these objects can be easily accessed, browsed and put together. Agencies will use the tool to organize cases, data/statistics, consumer/market trends and agency credentials. The tool would enable users to search for, and then drag and drop a slide into one downloadable deck. Additionally, the tool will allow users to search for specific related decks, which can then be downloaded as well.

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